Social Media & Your Business
by Corey McPherson Nash and Museum of Science Boston

Social Media, the "building" of shared meaning among communities, is becoming more pervasive in our personal and professional lives. Facebook, Twitter, Flickr are common day references.

As a branding and design firm, Corey McPherson Nash uses social media to project who they are, how they think, and what they're up to. CMN engages their clients (and prospective clients) in social media to better understand the client's brand and audiences. As a cultural institution, Museum of Science Boston uses social media to reinforce their brand position of being a national hub for science and technology vs. being a venue. Learn various approaches to social media: is it appropriate for you? how do you build an audience? Is it worth your time?
 
Corey McPherson Nash, a national branding and design firm, helps organizations achieve measurable brand equity across a wide variety of print and interactive communications. Widely recognized for its thoughtful design and strategic insights into the critical task of brand iteration and creative development, it is the branding studio of choice for a wide range of leading business, educational, and cultural institutions.
 
Museum of Science Boston is one of the world's largest science centers. They take a hands-on approach to science, attracting approximately 1.5 million visitors a year through its vibrant programs and over 700 interactive exhibits.

Register Today. Space is Limited.

Admission
$40 AIGA Members
$50 AIGA Non-Members